A Brief History
Built on the foundation of a small daily newspaper cartoon drawn by Robert Ripley, which debuted in 1918, the company today operates over 100 attractions under a dozen brands worldwide.
Robert Ripley expanded the world famous Believe It or Not! brand into radio, television, movies, books, licensing, and Odditoriums—a genuine empire of the weird, the bizarre and unbelievable.
Over 60 years after his death, the legacy of the great American entrepreneur Robert Ripley lives on.
The Evolution of the Brand
For nearly 100 years, Ripley Entertainment has been a world leader in providing family entertainment.
The daily Believe It or Not! cartoon that catapulted Ripley to fame in the 1920’s still runs in hundreds of newspapers in over forty countries and dozens of languages.
The 33 Ripley’s Believe It or Not! Odditoriums that house his collection of oddities span the globe and have entertained over 100 million guests since 1933.
Millions of contemporary children are thrilled by the Ripley’s Believe It or Not! Annuals and other books, just as their great-grandparents’ generation was captivated by the cartoon during the Great Depression.
Broad Media Landscape
The Believe It or Not! brand extends to all media forms as well, with TV shows running around the world, plus streaming radio shows and a world famous website and social media presence.
The Jim Pattison Group
Founded in 1961, The Jim Pattison Group, headquartered in Vancouver, Canada, is Canada’s second largest privately owned company.
With over 36,000 employees, 505 locations worldwide, and over $9.1 billion in sales, The Jim Pattison Group provides sound financial backing for the growth of Ripley Entertainment and our family of attractions.